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德高貝登--亞洲首個地下鐵路推出程序化數碼戶外廣告

德高貝登--亞洲首個地下鐵路推出程序化數碼戶外廣告

Market Information PR Newswire
By PR Newswire on 24 Mar 2022
PR Newswire (www.prnasia.com), a Cision company, is the premier global provider of media monitoring platforms and news distribution services that marketers, corporate communicators and investor relations professionals leverage to engage key audiences. Having pioneered the commercial news distribution industry since 1954, PR Newswire today provides end-to-end solutions to produce, distribute, target and measure text and multimedia content across traditional, digital, mobile and social channels. Combining the world's largest multi-channel content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire powers the stories of organizations around the world. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and Asia-Pacific regions.

香港2022年3月24日 /美通社/ -- 亞洲首個地下鐵路推出程序化數碼戶外廣告 (pDOOH)。2022年1月率先於港鐵上環站推出,程序化交易模式現已覆蓋全港島綫,2022年4月中旬將全面覆蓋港鐵*廣告全線。


*港鐵廣告包括港島綫、觀塘綫、荃灣綫、將軍澳綫、南港島綫、東涌綫、迪士尼綫

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